Values and warmth: the foundations of a successful family-owned company

For a family business, good corporate values and closeness are essential for its long-term success and sustainability. Ethical and moral values, such as integrity and responsibility, should guide all business decisions and actions, and warmth in relationships with customers and employees help foster loyalty and trust.

At Corporación Multi Inversiones (CMI), with more than 100 years of history, these values and principles are particularly important as they help maintain cohesion and harmony among the members of the family and help build a sound reputation in the marketplace.  Since its foundation in 1920 by don Juan Bautista Gutiérrez, CMI has grown to become one of the most important business groups in the Latin American region, with presence in 16 countries and the daily work of more than 40,000 employees.

Despite its size and success, the corporation has been able to maintain the warmth and freshness of a genuine family business, thanks to a solid organizational culture that is based on the REIR values: Responsibility, Excellence, Integrity and Respect, which reflect the work ethic of its founder. This philosophy is reflected in the way business is conducted and in the way all CMI employees act.

In addition to following clear principles and building an environment of closeness, the leadership capacity and forward-looking vision of the executive team have been key factors for the success and diversification of CMI. The corporation is run by the third generation of the family, with Juan José Gutiérrez as President Chairman of CMI Foods, and Juan Luis Bosch as President Chairman of CMI Capital.