Pollo Campero has been awarded second place in USA Today’s 10Best list for the best fried chicken in the United States. This recognition underscores Pollo Campero’s excellence in a highly competitive market where fried chicken remains a favorite among diners.
To compile the list, USA Today 10Best editors and a panel of culinary experts made their top picks, which were then voted on by readers to determine the best fried chicken chain.
With over 100 restaurants in the United States and another 270 worldwide, Pollo Campero continues to captivate taste buds with its distinctive flavor.
A Legacy of Flavor and Tradition
Since it was founded in Central America in 1971, Pollo Campero has maintained a unique and distinctive recipe that has become a part of the local flavor for families in Guatemala and El Salvador. This tradition is reflected in their dishes, which combine high-quality ingredients with unique culinary techniques to create tasty fried chicken. Pollo Campero’s distinctive flavors include a blend of spices and special marinades, which have been pivotal to its success and international expansion.
Side dishes are also an essential part of the Pollo Campero dining experience. Popular sides in the United States include fried yuca and Campero beans, prepared with ancho peppers and chipotle, which perfectly complement the flavor of the fried chicken. This combination of flavors and textures has allowed the brand to differentiate itself from other fast food chains and earn a special place in the hearts of its customers.
Growth and Recognition
USA Today’s recognition highlights not only the quality of Pollo Campero’s product but also its ability to adapt and thrive in the demanding U.S. market. The chain operates more than 100 restaurants in the United States, demonstrating its ability to maintain consistency and excellence at each location. Furthermore, Pollo Campero has a global presence with 270 restaurants in Latin America and Europe, underscoring its international success.
The brand’s focus on community and consistent support of its franchisees are key factors in its success. Constant communication and support are essential to maintain cohesion and quality across the entire restaurant network. This approach allows Pollo Campero to deliver a consistent and satisfying experience to its customers, regardless of the restaurant location.
Pollo Campero’s Values and Vision for the Future
Pollo Campero’s operations are framed by the REIR values (meaning laugh in Spanish): Responsibility, Excellence, Integrity, and Respect, part of the legacy of founder Juan Bautista Gutiérrez, represented today by the third-generation leadership of Juan Luis Bosch Gutiérrez, Chairman President of CMI Capital, and Juan José Gutiérrez Mayorga, Chairman President of CMI Foods.
These values guide all company operations and ensure that each team member feels valued and supported. In this way, Pollo Campero strives not only to provide a high-quality product but also to create a positive and collaborative work environment.
Pollo Campero’s vision for the future includes continuing to expand its presence in the United States and other international markets. The brand plans to reach a total of 250 restaurants in the United States by 2027, continuing its commitment to providing exceptional quality fried chicken and top-tier customer service. With a focus on innovation and continuous improvement, Pollo Campero is well positioned to maintain its place at the forefront of the fried chicken industry.
The recognition from USA Today as one of the best places to enjoy fried chicken in the United States is a testament to its commitment to quality and tradition.
